Clutter is a term used to describe the phenomenon of a marketplace being full or even overcrowded with products. It also refers to the extreme amount of advertising the average American sees in their daily lives. Clutter is a major problem for marketers and advertisers.
- wikipedia
While driving down to Utah this weekend I was reminded of the reason I hate the drive between Ogden, Utah and Provo, Utah, too much Clutter. I have had the opportunity to visit Times Square in New York City and Piccadilly Circus in London and the strip in Las Vegas. Besides Tokyo, these may be the two most cluttered locations in the world. They do not annoy me as much as Utah Advertising. I am amazed each time I drive at how bad the billboards and other ads can detract from the beautiful scenery that makes Utah a place to visit.
I understand the importance of signs, billboards and advertising, but I wish people were a little more tactful in their approach. Just a few of my thoughts.
Tuesday, October 02, 2007
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